{"id":40479,"date":"2026-05-22T01:09:29","date_gmt":"2026-05-21T18:09:29","guid":{"rendered":"https:\/\/remthailand.asia\/?p=40479"},"modified":"2026-05-22T01:09:29","modified_gmt":"2026-05-21T18:09:29","slug":"onyx-hospitality-group-celebrates-60th-anniversary","status":"publish","type":"post","link":"https:\/\/remthailand.asia\/onyx-hospitality-group-celebrates-60th-anniversary\/","title":{"rendered":"ONYX Hospitality Group Celebrates 60th Anniversary"},"content":{"rendered":"<h6><strong>ONYX Hospitality Group Celebrates 60th Anniversary with Revenue Target of THB 10.33 Billion and THB 5.5 Billion Investment Plan, Reinforcing Its Leadership in Asia-Pacific Hospitality<\/strong><\/h6>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"blazy aligncenter wp-image-40481\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401.jpg\" alt=\"\" width=\"600\" height=\"400\" \/><noscript><img decoding=\"async\" class=\"aligncenter wp-image-40481\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401.jpg 1024w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401-547x365.jpg 547w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401-720x480.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525401-768x512.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>ONYX Hospitality Group, a leading hospitality management company in the Asia-Pacific region, specialising in hotels, resorts, serviced apartments, luxury residences, restaurants, and spas, has announced its growth strategy in celebration of its 60th anniversary. The company is targeting total revenue of THB 10.33 billion in 2026, representing a 14% increase from the previous year, alongside plans to expand its portfolio to more than 75 properties by 2030.<\/p>\n<p>To support long-term growth and strengthen its position across the region, ONYX Hospitality Group has allocated an investment budget of THB 5.5 billion over the next three years, with a primary focus on enhancing and upgrading existing assets.<\/p>\n<p><img decoding=\"async\" class=\"blazy size-large wp-image-40482 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-1920x1006.jpg\" alt=\"\" width=\"600\" height=\"314\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40482 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-1920x1006.jpg\" alt=\"\" width=\"600\" height=\"314\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-1920x1006.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-660x346.jpg 660w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-720x377.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-768x402.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n-1536x805.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698928946_1447602207381936_441415200909588957_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>Over the past six decades, ONYX Hospitality Group has evolved from operating a single hotel in Thailand into a regional hospitality powerhouse with a diverse portfolio of brands, including <strong>Amari<\/strong>, <strong>OZO<\/strong>, <strong>Shama<\/strong>, and <strong>Oriental Residence<\/strong>. The company\u2019s properties span key destinations across Thailand and the Asia-Pacific region, with each brand offering a distinct identity tailored to the needs of modern travellers across different market segments.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40483 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-1920x1006.jpg\" alt=\"\" width=\"600\" height=\"314\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40483 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-1920x1006.jpg\" alt=\"\" width=\"600\" height=\"314\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-1920x1006.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-660x346.jpg 660w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-720x377.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-768x402.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n-1536x805.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/696552876_1447602054048618_4276580560116376102_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>Currently, ONYX Hospitality Group manages 49 properties and aims to expand to more than 75 properties across Asia-Pacific by 2030 through a sustainable and strategic growth plan supported by the THB 5.5 billion investment initiative.<\/p>\n<h6><strong>Driving Regional Expansion and Long-Term Growth<\/strong><\/h6>\n<figure id=\"attachment_40480\" aria-describedby=\"caption-attachment-40480\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"blazy wp-image-40480\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403.jpg\" alt=\"\" width=\"600\" height=\"450\" \/><figcaption id=\"caption-attachment-40480\" class=\"wp-caption-text\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-40480\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403.jpg\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403.jpg 1024w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403-487x365.jpg 487w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403-712x534.jpg 712w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403-768x576.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/569000004525403-360x270.jpg 360w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript> Yuthachai &#8220;Top&#8221; Charanachitta, Chief Executive Officer of ONYX Hospitality Group<\/figcaption><\/figure>\n<p><strong>Yuthachai &#8220;Top&#8221; Charanachitta, Chief Executive Officer of ONYX Hospitality Group<\/strong>, stated: <em>\u201cOver the past six decades, ONYX Hospitality Group has built extensive expertise and experience, growing from a single hotel operation in Thailand into a trusted regional hospitality company. This growth has been driven by our strong Thai roots, combined with an international outlook and a clear regional focus \u2014 values that continue to shape our business direction.\u201d<\/em><\/p>\n<p><em>\u201cOur 60th anniversary is not only a reflection of past achievements, but also the beginning of our next phase of growth. We remain committed to expanding across the region, strengthening our brands, and creating long-term value for partners, investors, and guests, while contributing to the continued development of Thailand\u2019s hospitality industry.\u201d<\/em><\/p>\n<p>Under its vision of becoming <strong>\u201cThe Best Medium-sized Hospitality Management Company in Asia-Pacific,\u201d<\/strong> ONYX Hospitality Group continues to pursue aggressive regional expansion.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40485 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-1523x1080.jpg\" alt=\"\" width=\"600\" height=\"425\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40485 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-1523x1080.jpg\" alt=\"\" width=\"600\" height=\"425\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-1523x1080.jpg 1523w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-515x365.jpg 515w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-720x510.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-768x545.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok-1536x1089.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/Amari-Bangkok.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>New projects scheduled to open in 2026 include:<\/p>\n<ul>\n<li><strong>Shama Sukhumvit 101 Bangkok<\/strong><\/li>\n<li><strong>Shama Medini<\/strong><\/li>\n<li><strong>Y Hotel Nanshan Shenzhen Inspired by OZO<\/strong><\/li>\n<\/ul>\n<p>These developments reflect the company\u2019s strategic expansion into serviced apartments and lifestyle hotels across major economic hubs in the region.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40486 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-1920x1047.jpg\" alt=\"\" width=\"600\" height=\"327\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40486 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-1920x1047.jpg\" alt=\"\" width=\"600\" height=\"327\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-1920x1047.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-660x360.jpg 660w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-720x393.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-768x419.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n-1536x838.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/494303800_23928818636711355_946448277901120995_n.jpg 1980w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>Future developments also include:<\/p>\n<ul>\n<li><strong>Shama Rayong<\/strong><\/li>\n<li><strong>EQ Phuket<\/strong><\/li>\n<li><strong>Shama Hub Ladprao Bangkok<\/strong><\/li>\n<li><strong>Shama North Pattaya<\/strong><\/li>\n<li><strong>Amari Resort &amp; Villas, Samui<\/strong><\/li>\n<\/ul>\n<p>Additionally, the company plans a major transformation of <strong>Amari Phuket<\/strong> to further enhance guest experiences and asset value.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40488 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-1597x1080.jpg\" alt=\"\" width=\"600\" height=\"406\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40488 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-1597x1080.jpg\" alt=\"\" width=\"600\" height=\"406\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-1597x1080.jpg 1597w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-540x365.jpg 540w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-720x487.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-768x519.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya-1536x1039.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/OZO-North-Pattaya.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<h6><strong>Strengthening Asset Management and Investment Growth<\/strong><\/h6>\n<p>Beyond regional expansion, ONYX Hospitality Group continues to drive growth through strategic asset management and investment initiatives, with <strong>ONYXRT<\/strong> serving as a key mechanism in supporting long-term growth.<\/p>\n<p>Supported by favourable factors such as lower interest rates, recovering investor confidence, and the return of more than 35 million international tourists, the company expects its core assets \u2014 including <strong>Amari Bangkok<\/strong>, <strong>OZO Samui<\/strong>, and <strong>OZO Phuket<\/strong> \u2014 to generate significant value for its investment portfolio, targeting a combined asset value exceeding THB 4 billion in 2026.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40487 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40487 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-1620x1080.jpg 1620w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-548x365.jpg 548w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-720x480.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-768x512.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya-1536x1024.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/amari-pattaya.jpg 1920w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<h6><strong>Elevating the Brand Portfolio Through the \u201cONYX Universe\u201d Strategy<\/strong><\/h6>\n<p>As part of its 60th anniversary strategy, ONYX Hospitality Group is also strengthening its overall brand positioning through a long-term framework known as the <strong>\u201cONYX Universe.\u201d<\/strong><\/p>\n<p>The strategy encompasses all aspects of the business, including talent development, technology, sustainability, brand strength, marketing and revenue performance, customer relationships, food and beverage operations, and long-term asset management.<\/p>\n<p>The initiative is designed to enhance the company\u2019s competitiveness across the Asia-Pacific region while effectively responding to the evolving needs of travellers and residents.<\/p>\n<p>As part of this transformation, ONYX Hospitality Group has refined the positioning of its four core brands:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-40484 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-40484 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-1620x1080.jpg 1620w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-548x365.jpg 548w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-720x480.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-768x512.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n-1536x1024.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/05\/698639575_1521867012853139_5265487208567915493_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<h6><strong>Amari<\/strong><\/h6>\n<p>Amari has reinforced its position within the upper-upscale segment by highlighting warm Thai hospitality, local cultural understanding, and destination-driven experiences.<\/p>\n<h6><strong>OZO<\/strong><\/h6>\n<p>OZO continues to evolve as an upper-midscale lifestyle hotel brand designed for modern travellers seeking seamless stays, essential conveniences, and enhanced comfort.<\/p>\n<h6><strong>Shama<\/strong><\/h6>\n<p>Shama strengthens its serviced apartment offering under the concept of \u201cJoy of Living,\u201d creating vibrant communities and thoughtfully designed living experiences suited for both short- and long-term stays.<\/p>\n<h6><strong>Oriental Residence<\/strong><\/h6>\n<p>Oriental Residence has elevated its luxury positioning by emphasising understated elegance, privacy, and highly personalised service with meticulous attention to detail.<\/p>\n<p>The brand enhancements reflect ONYX Hospitality Group\u2019s commitment to creating clear differentiation and strengthening its foundation for future business expansion.<\/p>\n<p>Building on six decades of success, ONYX Hospitality Group remains committed to driving sustainable growth through regional expansion, brand enhancement, and continuous organisational development. Guided by strong Thai roots, a global perspective, and a regional growth strategy, the company aims to become the leading medium-sized hospitality management company in Asia-Pacific while delivering long-term value to partners, investors, guests, and the broader tourism industry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ONYX Hospitality Group Celebrates 60th Anniversary with Revenue Target of THB 10.33 Billion and THB 5.5 Billion Investment Plan, Reinforcing Its Leadership in Asia-Pacific Hospitality ONYX Hospitality Group, a leading hospitality management company in the Asia-Pacific region, specialising in hotels, resorts, serviced apartments, luxury residences, restaurants, and spas, has announced its growth strategy in celebration [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":40480,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-40479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"a3_pvc":{"activated":false,"total_views":0,"today_views":0},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ONYX Hospitality Group Celebrates 60th Anniversary | REm Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/remthailand.asia\/onyx-hospitality-group-celebrates-60th-anniversary\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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