{"id":39525,"date":"2026-04-23T13:16:32","date_gmt":"2026-04-23T06:16:32","guid":{"rendered":"https:\/\/remthailand.asia\/?p=39525"},"modified":"2026-04-23T15:38:28","modified_gmt":"2026-04-23T08:38:28","slug":"nissan-unveils-long-term-vision-mobility-intelligence-for-everyday-life","status":"publish","type":"post","link":"https:\/\/remthailand.asia\/nissan-unveils-long-term-vision-mobility-intelligence-for-everyday-life\/","title":{"rendered":"Nissan Unveils Long-Term Vision \u201cMobility Intelligence for Everyday Life\u201d"},"content":{"rendered":"<p><strong>AI-driven vehicles, expanded electrification, and a streamlined global product strategy will shape Nissan\u2019s future mobility<\/strong><\/p>\n<p><strong>YOKOHAMA, Japan<\/strong> \u2014 Nissan Motor Co., Ltd. has announced its long-term vision, <strong>\u201cMobility Intelligence for Everyday Life,\u201d<\/strong> outlining a customer-centric strategy that integrates intelligent mobility seamlessly into daily life. The vision places artificial intelligence (AI), software-defined vehicles, and electrification at the core of Nissan\u2019s future innovation, while reshaping its global product lineup and market approach.<\/p>\n<p>Central to the strategy is Nissan\u2019s development of <strong>AI-defined vehicles (AIDV)<\/strong> \u2014 cars powered by artificial intelligence and software as their primary control systems. Through this approach, Nissan aims to deliver safer, more intuitive, and more connected driving experiences while expanding electrification options to meet the diverse needs of customers worldwide.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"blazy size-large wp-image-39527 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" \/><noscript><img decoding=\"async\" class=\"size-large wp-image-39527 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-1620x1080.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-1620x1080.jpg 1620w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-548x365.jpg 548w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-720x480.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-768x512.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n-1536x1024.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675664535_1282106390568319_2150436744514384948_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p><strong>Ivan Espinosa, President and CEO of Nissan<\/strong>, said: <em>\u201cThis is the right moment to define Nissan\u2019s long-term vision as we look beyond the Re:Nissan transformation plan and set a clear direction for the future. Our focus is on customer experience. By advancing intelligent driving technologies, we will deliver vehicles that are safer, easier to use, and more accessible while offering greater value and a more rewarding ownership experience.\u201d<\/em><\/p>\n<p>The announcement comes as Nissan continues to execute the final phase of its <strong>Re:Nissan recovery plan<\/strong>, which has focused on improving cost competitiveness, optimizing production capacity, and strengthening the company\u2019s product pipeline.<\/p>\n<p><strong>AI-Powered Innovation and Electrified Mobility<\/strong><\/p>\n<p>Artificial intelligence will play a central role in Nissan\u2019s future technologies. The company\u2019s <strong>Nissan AIDV platform<\/strong> combines two key technologies: <strong>Nissan AI Drive<\/strong>, which enhances autonomous driving capabilities, and <strong>Nissan AI Partner<\/strong>, an intelligent digital assistant designed to integrate vehicles more naturally into everyday life.<\/p>\n<p>Building on real-world testing and advanced driver-assistance systems, Nissan plans to deploy <strong>Nissan AI Drive technology in more than 90% of its models in the long term<\/strong>.<\/p>\n<p>The upcoming <strong>next-generation Nissan Elgrand<\/strong>, scheduled for launch in <strong>summer 2026<\/strong>, will introduce a new version of <strong>ProPILOT<\/strong> with expanded autonomous driving capabilities targeted by <strong>fiscal year 2027<\/strong>.<\/p>\n<p>Electrification will continue to expand alongside AI development. Nissan\u2019s <strong>e-POWER technology<\/strong> will play a key role in the transition, delivering EV-like performance through an electric motor drive system without requiring external charging.<\/p>\n<p>In addition to e-POWER, Nissan plans to broaden its electrified powertrain lineup globally, offering a wider range of options including <strong>hybrid (HEV), plug-in hybrid (PHEV), and range-extender electric vehicle (REEV)<\/strong> technologies. These systems will complement fully electric vehicles while meeting the needs of different markets and driving conditions.<\/p>\n<p><img decoding=\"async\" class=\"blazy aligncenter wp-image-39529\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n.jpg\" alt=\"\" width=\"600\" height=\"338\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-39529\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n.jpg\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n.jpg 800w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n-649x365.jpg 649w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n-720x405.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/673876802_1282106433901648_3472855220437913140_n-768x432.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p><strong>Streamlined Product Lineup<\/strong><\/p>\n<p>As part of its long-term strategy, Nissan will streamline its global portfolio from <strong>56 models to 45<\/strong>, focusing investments on models with strong growth potential while discontinuing underperforming products.<\/p>\n<p>The new product strategy organizes vehicles into four key categories:<\/p>\n<ul>\n<li><strong>Iconic models<\/strong>, which embody Nissan\u2019s innovation and emotional appeal<\/li>\n<li><strong>Core models<\/strong>, which drive global sales volume<\/li>\n<li><strong>Growth models<\/strong>, aimed at emerging opportunities<\/li>\n<li><strong>Partner models<\/strong>, developed through collaborations to expand market coverage<\/li>\n<\/ul>\n<p>At the same time, Nissan plans to increase the number of powertrain options available within individual models, giving customers greater flexibility while improving efficiency and sales per model.<\/p>\n<p>The company also previewed several vehicles representing the next phase of its product strategy. These include the <strong>next-generation X-Trail \/ Rogue e-POWER<\/strong>, which combines Nissan\u2019s electric motor drive system with the convenience of not requiring external charging, and the <strong>all-new JUKE EV<\/strong>, a fully electric model designed for the European market.<\/p>\n<p>Additional models highlighted include the <strong>Xterra<\/strong>, a rugged SUV aimed at the U.S. market with body-on-frame construction, and the <strong>Skyline<\/strong>, a performance-focused model for Japan emphasizing driver engagement.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-39530 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-39530 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-1920x1080.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-649x365.jpg 649w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-720x405.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-768x432.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n-1536x864.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/675825220_1282106480568310_776550742413644596_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p><strong>INFINITI Brand Renewal<\/strong><\/p>\n<p>Nissan\u2019s premium brand <strong>INFINITI<\/strong> will also play an important role in the company\u2019s future product strategy. The brand will undergo a renewal beginning with the <strong>all-new 2027 QX65 SUV<\/strong>, followed by four additional models including a midsize hybrid SUV, a performance sedan powered by a V6 engine, and two body-on-frame hybrid SUVs.<\/p>\n<p><strong>A New Industrial Model<\/strong><\/p>\n<p>To improve efficiency and speed development, Nissan will adopt an <strong>architecture-driven development approach<\/strong> under its <strong>Nissan Product Family strategy<\/strong>. Rather than designing each vehicle independently, future models will share common platforms, powertrains, and software architectures.<\/p>\n<p>The company will focus development around <strong>three major product families<\/strong>, which are expected to account for more than <strong>80% of global sales<\/strong>. This strategy aims to increase sales per model by <strong>30%<\/strong> while accelerating the rollout of new technologies and improving cost control.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-39528 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-39528 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-1920x1080.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-649x365.jpg 649w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-720x405.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-768x432.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n-1536x864.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/678816018_1282106353901656_1650051711343693838_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p><strong>Focus on Key Global Markets<\/strong><\/p>\n<p>Nissan\u2019s global business strategy will center on three major markets: <strong>Japan, the United States, and China<\/strong>. These markets will serve both as performance pillars and as drivers of global competitiveness.<\/p>\n<p>In <strong>Japan<\/strong>, Nissan will introduce advanced technologies such as next-generation ProPILOT systems and new mobility services. Beginning in fiscal year 2028, the company will launch a new compact vehicle series aimed at expanding its lineup and strengthening engagement with younger customers.<\/p>\n<p>In the <strong>United States<\/strong>, Nissan aims to restore annual sales to <strong>one million units by fiscal year 2030<\/strong>. Key products will include the new <strong>Rogue e-POWER<\/strong> and a refreshed lineup of SUVs, including the return of <strong>Xterra<\/strong>.<\/p>\n<p>In <strong>China<\/strong>, Nissan plans to strengthen its <strong>New Energy Vehicle (NEV)<\/strong> lineup while expanding exports to global markets. The company aims to reach <strong>one million annual sales in China by fiscal year 2030<\/strong>, with models such as <strong>N7<\/strong> and <strong>Frontier Pro<\/strong> serving both domestic and international markets.<\/p>\n<p>Beyond these core regions, markets including <strong>Mexico, the Middle East, Europe, India, and Africa<\/strong> will continue to support Nissan\u2019s global growth and industrial strategy.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"blazy size-large wp-image-39526 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/themes\/newsmag-pro\/assets\/images\/picture_placeholder_list.jpg\" data-src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-39526 aligncenter\" src=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-1920x1080.jpg\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-1920x1080.jpg 1920w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-649x365.jpg 649w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-720x405.jpg 720w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-768x432.jpg 768w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n-1536x864.jpg 1536w, https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n.jpg 2048w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/p>\n<p>Espinosa concluded:<br \/>\n<em>\u201cAs we move toward recovery, Nissan must demonstrate an unwavering commitment to customers while embracing the opportunities created by AI and electrification. By accelerating innovation and delivering intelligent mobility, we aim to achieve sustainable growth in the global market.\u201d<\/em><\/p>\n<p>Nissan will provide further updates on the progress of its <strong>Re:Nissan recovery plan<\/strong> during its annual financial results announcement in May.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AI-driven vehicles, expanded electrification, and a streamlined global product strategy will shape Nissan\u2019s future mobility YOKOHAMA, Japan \u2014 Nissan Motor Co., Ltd. has announced its long-term vision, \u201cMobility Intelligence for Everyday Life,\u201d outlining a customer-centric strategy that integrates intelligent mobility seamlessly into daily life. The vision places artificial intelligence (AI), software-defined vehicles, and electrification at [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":39526,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[],"class_list":["post-39525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-auto"],"a3_pvc":{"activated":false,"total_views":0,"today_views":0},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nissan Unveils Long-Term Vision \u201cMobility Intelligence for Everyday Life\u201d | REm Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/remthailand.asia\/nissan-unveils-long-term-vision-mobility-intelligence-for-everyday-life\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nissan Unveils Long-Term Vision \u201cMobility Intelligence for Everyday Life\u201d | REm Magazine\" \/>\n<meta property=\"og:description\" content=\"AI-driven vehicles, expanded electrification, and a streamlined global product strategy will shape Nissan\u2019s future mobility YOKOHAMA, Japan \u2014 Nissan Motor Co., Ltd. has announced its long-term vision, \u201cMobility Intelligence for Everyday Life,\u201d outlining a customer-centric strategy that integrates intelligent mobility seamlessly into daily life. The vision places artificial intelligence (AI), software-defined vehicles, and electrification at [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/remthailand.asia\/nissan-unveils-long-term-vision-mobility-intelligence-for-everyday-life\/\" \/>\n<meta property=\"og:site_name\" content=\"REm Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/remagzine\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/remagzine\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-23T06:16:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-23T08:38:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/remthailand.asia\/wp-content\/uploads\/2026\/04\/674320713_1282106380568320_7463533170544482956_n.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1152\" \/>\n\t<meta property=\"og:image:type\" 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